Who We Are

Our Story

We've known each other for over 20 years and have spent our careers working across the audio industry at some of the UK's and world's leading media organisations.

Through our experience, we recognised that independent podcast production companies weren't getting the dedicated commercial representation they deserved, so we created SoundBridge.

Howard Bareham

Howard Bareham

Howard's career spans agency, media owner and commercial leadership roles, including co-founding independent audio agency Trisonic and holding senior positions at WPP agencies Mindshare and GroupM. At GroupM, he led the group's £200 million audio negotiations for more than seven years.

He later worked at Wireless Group, part of the News UK portfolio, where he developed trading and sales strategies for its national radio brands.

David Cooper

David Cooper

David has held senior commercial roles at Spotify, Global and Audion, leading sales teams across radio, podcasting, streaming and digital audio, before joining independent podcast producer Viral Tribe.

He has extensive experience developing commercial partnerships, revenue strategies and advertising solutions across the audio industry.